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Six degrees of Stratum.
The really cool part of working in marketing is how you get to learn about other things while practicing your craft. Stratum is working on a very exciting project that we are honored to be a part of and to boot we got to go on a really big boat! Saturday, our creative director, Walt Taylor and I got a VIP private tour of the USS Theodore Roosevelt CVN-71 from Steve Patrick a friend of ours, who's a Chief assigned to the ship. You may have seen a post where we took a picture of the TR as it left the shipyard a while back. Well She's now pier side and Stratum was welcomed aboard.
You might wonder - why is the TR on Stratum's blog about return on internet anyway? Well here's where the six degrees part comes in; see Walt and I aren't forming an old timer boy-band called Six Degrees (thank goodness) What's underway is the Hampton Roads Squadron of the Association of Naval Aviation has selected Stratum to develop an online complimentary web site and interactive virtual tour about the Naval Aviators monument which was recently constructed in Virginia Beach at 25th Street and Atlantic Avenue at the boardwalk.
When we get an assignment like this, everybody at Stratum gets started learning everything we can about BIG navy boats, FAST navy jets and the people who run 'em and fly 'em. And one of the best ways to do this is to think about everyone and every way that can help us. That's how we make our work the best it can be. Humn, sounds a bit like we're mixing recruiting metaphors, but you get the drift (a technical term we picked up on the tour). Stay tuned, we will be posting other links to the online ANA monument in the future and will be happy to report about the ROI we generate as the features help Hampton Roads Squadron meet their goals for the site.
Dave and Walt on the TR
Six degrees of Stratum.
posted by DW on January 7, 2008 @ 1:25 PM
Tags: advertising, clients, communities, design, fun, homepage design UI interface content, internet, marketing branding image, networking, new business, Norfolk harbor ships boats, online marketing, portfolio, roi, social networking, stratum, viral buzz, web design
Filed under: Stratum News
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